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Rock Concert Poster Ideas

If you want your message to stay in the mind of your audience, you can try using promotional tools like print posters. Print posters have the ability to carry images and enough information about the concert event. These prints are also big in size, giving you more room for creativity. Below are concert poster ideas that you can use to grab people’s attention.

• Vintage: Add a classic touch to your concert posters by setting the color of your images into black and white or sepia to achieve the washed-out look. You can do this by editing your images using computer software like Photoshop. Use vintage-looking font types to complement your poster design. Browse through the internet to get inspiration from vintage posters of classic movies in the past. Try mimicking movie posters of Charlie Chaplin or Audrey Hepburn and make it your own.

• Psychedelic: This concert poster idea is all about bright, contrasting colors and extreme depth of details which almost violate the principle rules in poster design. However, this exaggeration technique is what makes psychedelic a fun and creative poster idea. You can do your poster experiment with the use of computer software that can be downloaded online.

• Typography: Combine different type arrangement and design to create a creative image for your concert posters. You can download software on the internet to make the design process fast and easy for you. If you do not have artistic skills to pull off this poster idea, you can seek help from a professional graphic artist.

Aside from your concert poster design, another important thing that you should consider is supplying all the essential information about the concert. Your print poster should be able to do two things: to entertain and to inform. When you are able to do this, your concert posters will definitely attract the attention of many concert enthusiasts.

How To Promote A Concert: A Few Tips

Firstly, the single most important thing when you want to promote a concert is to start delegating duties and make sure helpers know what’s expected of them.

Flyers and Posters – It’s important to have a well designed, eye-catching flyer or poster. It will show people that the concert deserves their anticipation, time and money.

The artist’s management may provide you with some flyers or posters to start with.

If you prefer to create your own flyer or poster, you should find a graphics professional or pronting company willing to donate services in exchange for advertising.

If it’s the first time the artist is coming to your town or city be sure to include a testimonial on the flyer or poster. A flyer that simple advertises an artist or a band will mean nothing to someone who has never heard of them!

Assign volunteers to post the flyers in places likely to attract the most attention. Try grocery stores, local chamber of Commerce offices, Art Councils or other communities, malls, shoping plazas, music stores, book stores, galleries and other popular gathering spots where flyers are displayed routinely but be sure to ask for permission before posting.

Do not forget to post the flyers or posters to the concert location itself! Try to hang posters as close to the average eye level as possible.

Media and other sources of publicity – List the concert in community calendars, Newspaper, Magazines or radio and TV stations if possible. Radio and Tv stations may be willing to anounce events for free.

Be sure to notice them many weeks in advance. In the listing include the date of the concert, time, location, ticket price, ticket outlets, sponsors of course and phone numbers for information.

Ask promotional material from the artist’s managementslike interviews, video clips, song samples, photographs etc. Try to deliver the material to the media along with the news release anouncing the concert.

Make sure you follow up by phone. Ask from the management to arrange an interview with the artist(s) if possible. Discuss other possibilities.

Provide artist’s promo material (if available) to radio stations likely to air it. Encourage them to play it often especially a week or two before the concert. Have volunteers and friends telephone the stations and request more..!

If you are using an answering machine make a recording using sound clips from the artist. Advertise the phone numbers available to call in newspapaer or on the radio. Include a short message in the recordings detailing concert info.

When you are online, subscribe to any music-related newsgroups or bulletin boards. Post messages about your anticipation, plans and later, show specific information! Of course if you own a website, consider creating a special area to advertise the concert with a hot-link to the artist’s home page (if any).

Ask from the media to co-sponsor (sharing in work or revenues) or to endorse the concert for publicity purposes. If they say ‘YES’ then make sure you include a ‘..co-sponsored by..’ message in the flyers and other promotional material.





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